Whether you are running a business or providing an essential service, starting a WordPress website is the first step towards marketing your brand. However, simply having a website may not be enough, especially if you are looking to grow and attract more customers to your products or services. One way you can accomplish growth is through search engine optimisation (SEO).
SEO is an integral part of digital marketing as it can help your website to rank high on search engines, leading to increased organic traffic and conversions for your business. If you are looking to optimise your website, then here is our list of the 6 best SEO plugins on WordPress that you should install right now.
Note: This list is strictly not in order.
1. Yoast SEO
Image Credit: Yoast SEO
Having been around for over a decade, Yoast SEO is one of the most popular WordPress plugins with over 5 million downloads. Yoast SEO provides many key functions and features for your website, and they are easily accessible by new users looking to improve their website optimisation. Yoast SEO helps you to compete in your niche by taking care of your WordPress SEO.
Yoast SEO can provide your website with templates on title and meta descriptions and ensure consistent snippets when your website shows up in search engine results. With the Schema implementation, it can help search engines understand more about your website and achieve a higher rank. Content is one of the best ways to drive new audiences and customers to your website, and Yoast SEO understands its importance. That is why features such as readability analysis, fine-tuning content, internal linking, keyword research and many more allow your website to bring in organic traffic and improve your SEO.
Price: Free; Offers In-App Purchases
Available On: WordPress
2. WPMUDEV – Broken Link Checker
Image Credit: WPMUDEV – Broken Link Checker
Do you have many broken links on your website but you aren’t sure what to do with them? With the WPMUDEV – Broken Link Checker plugin, it will help you to check and test all of your external and internal links, remove or fix these bad links, and improve the user experience and the SEO of your website.
WPMUDEV – Broken Link Checker helps to monitor any new internal and external links that are broken in your pages, posts, blogroll, comments, and others, and notifies you of any missing links, bad redirected links, and missing images. On the first installation of Broken Link Checker, it will search all of your posts, content, and other bookmarks for broken links. If your website contains many different types of content, this process may take up to an hour or more. By fixing or removing these broken links, you can provide a better user experience for your customers and improve your website SEO.
Price: Free
Available On: WordPress
3. AMP for WP – Accelerated Mobile Pages
Image Credit: AMP for WP
With more and more users opting to browse and shop products and services on their phone, having a website that offers a positive user experience on mobile can greatly improve the SEO on your website. AMP is a plugin that optimises your website for mobile by making it faster and snappier.
There are plenty of ways in which AMP is able to offer optimisation and support for mobile web pages, such as improved search functions, optimised content types for posts and pages, as well as homepage support to bring together a complete AMP experience for users on the phone. AMP also optimises your mobile website for SEO and is compatible with other WordPress SEO plugins. AMP also includes built-in JSON-LD support and an all-in-one SEO integration. As mobile-friendly websites become ever-important, AMP ensures that your website doesn’t get left behind. Seek AMP’s unique mobile template designs and essential features as you improve your website for mobile users.
Price: Free; Offers In-App Purchases
Available On: WordPress
4. a3 Lazy Load
Image Credit: a3 Lazy Load
Simple, convenient, and speedy, a3 Lazy Load can speed up your website’s page load speed no matter how content-heavy it might be. What a3 Lazy Load is able to accomplish is its ability to set up and load plugins for your WordPress website quickly. From the admin settings, the plugin allows you to choose the elements that will be loaded and be visible to the user when they browse your website.
By improving your website’s performance, you can increase your website’s SEO. a3 Lazy Load seeks to monitor the different types of elements, such as images, videos, and other media and alert you on those that are slowing down your website. Improving your website performance can also greatly enhance the user experience that your users receive when they view on mobile. With this simple plugin, you will be able to optimise your images, videos, effects, and many more, which is key to improving your website’s performance.
Price: Free
Available On: WordPress
5. WP Rocket
Image Credit: WP Rocket
Performance of any website matters greatly, and WP Rocket ensures that you will be able to optimise your website through simplicity and speed. One of the critical benefits of WP Rocket is that it does not need a lot of configuration, allowing it to improve your website performance quickly when installed.
WP Rocket focuses on page caching and preloading, allowing your website to create a faster load time which can improve your website’s SEO. When WP Rocket is switched on, page caching will be activated immediately. WP Rocket ensures that the size of your static files, such as CSS, JavaScript or HTML files, will be reduced, leading to improvement in your website’s load times. As WP Rocket loads images on request, your visitors will have a positive user experience as it can improve load times significantly. With better user experience and better load times, your SEO will improve greatly, leading to more conversions for your website.
Price: Free; Offers In-App Purchases
Available On: WordPress
6. ShortPixel Image Optimiser
Image Credit: ShortPixel
Does your website contain a lot of images in pages, posts and other content? This is when ShortPixel Image Optimiser is able to update your image compression so that your website can load quickly and smoothly without any problems. ShortPixel Image Optimiser helps you to increase your website’s SEO ranking by ensuring that your images or documents are optimised on your website.
One advantage of ShortPixel Image Optimizer is that it does not take up a lot of resources on your website. Through lossless and lossy image compression, ShortPixel Image Optimizer can help to optimise your image without losing any quality. Through optimised images, your website will become much more user-friendly, leading to a boost in user experience. Positive user experience is vital when it comes to increasing your website’s SEO. With ShortPixel Image Optimizer, the plugin will be able to optimise any new images or documents for you in the background, giving you peace of mind.
Price: Free; Offers In-App Purchases
Available On: WordPress
Conclusion
SEO plugins offer essential functions and features that can increase your website’s SEO, performance, traffic, and search engine ranking. By installing any of the 6 best WordPress SEO plugins above, you can build a website that is mobile and user-friendly, while increasing conversions on your business’s key products and services.
